AVOCADOS

The likelihood of an avocado purchase fell four percentage points from last year, but there’s still plenty of interest in this green fruit. Avocados were the No. 2 “new” produce item that consumers said they bought this year that they did not buy previously.

 

More data for Avocados

Packer Stories

California avocado industry gears up for the Fourth

06/14/2013

The California avocado industry has a host of marketing initiatives to help move an expected 96.4 million pounds of fruit in the runup to Fourth of July.

Hass make up 94% of avocado sales, volume

06/14/2013

Hass avocados account for more than 94% of U.S. retail sales and volume in the avocado category, according to a new study.

Kathleen Triou leaves U.S. Potato Board

06/13/2013

Kathleen Triou will become the chief marketing officer for Avocados From Mexico starting July 1.

California avocados sizing small heading into peak

06/06/2013

Grower-shippers still expect to ship a lot of California avocados this season, but larger fruit could be in short supply.

Expect promotable volume of Florida avocados in July

05/31/2013

While some growers begin early harvesting of light volumes in late May, most commercial harvesting in south Florida begins in early to mid-June. Promotable volumes ramp up by early July.

More Packer Stories for Avocados

 

 

Market Scope - Avocados — F.o.b.s as of June 10

2013-06-09

SOUTH DISTRICT, CALIF. — Shipments (210-167-**) — Movement expected to remain about the same. Trading moderate. Prices 32s and 36s generally higher, others lower. Cartons two-layer hass 32s mostly $35.25, 36s mostly $35.25-36.25, 40s $35.25-36.25, 48s mostly $36.25-37.25, 60s mostly $24.25, 70s mostly $14.25-15.25 and 84s mostly $11.25. Extra services included. **unavailable

MEXICO CROSSINGS THROUGH TEXAS — Crossings (219-196-116) — Movement expected to remain about the same. Trading moderate. Prices 48s and 84s generally unchanged, 60s and 70s lower, others higher. Cartons two-layer hass 32s mostly $29.25, 36s mostly $30.25, 40s mostly $32.25-33.25, 48s mostly $35.25-36.25, 60s mostly $25.25-26.25, 70s mostly $19.25, and 84s $14.25-16.25. Extra services included.

PERU — Imports (1-1-9) — Imports via boat. Movement expected to increase. Sufficient volume and number of importers to establish a market were expected the week of June 10. FIRST REPORT.

SOUTH FLORIDA — Shipments (4-1-6) — Movement expected to increase. Trading moderate. Most shippers are not yet involved in the market. Cartons one-layer flats 8-12s mostly $15. Predominate variety donnie. Quality good. FIRST REPORT.