Today's Pricing

WATERMELON — F.O.B.S AS OF MAY 13

MEXICO CROSSINGS THROUGH NOGALES, ARIZ. — Crossings (705-766-766, seedless 683-751-759, seeded 22-15-7) — Movement expected about the same. Trading seeded slow, others moderate. Prices seedless 35-60 counts lower, others generally unchanged. Red-flesh seedless-type per pound 24-inch bins approximately 35-60 counts mostly 20 cents, 75-80s 14-16 cents; red-flesh seeded-type approximately 35-55 counts 12-14 cents. Flat cartons red-flesh seedless miniature 6-9s $7-9. Quality variable. Many present shipments from prior bookings and/or previous commitments.

LOWER RIO GRANDE VALLEY, TEXAS — Shipments (29-96-255, seedless 26-83-223, seeded 3-13-32) — Movement expected to decrease slightly. Trading very active at slightly lower prices. Prices 24-inch bins per-pound red-flesh seedless-type approximately 35-60 counts 28 cents, seeded-type approximately 28-35 counts mostly 21-22 cents. Quality generally good. Most present shipments from prior bookings and/or previous commitments at lower prices.

FLORIDA — Shipments (124-159-233, red-flesh seeded 16-29-53, red-flesh seedless 51-130-180) — Movement expected to increase as more growers start the season in central Florida. Harvesting slowed. Trading very active. Prices generally unchanged. 24-inch bins per-pound red-flesh seeded-type 35s 24-25 cents; red-flesh seedless-type 45 count 29-30 cents, 60 count 29-30 cents. Quality generally good.

IMPERIAL AND COACHELLA VALLEYS, CALIF., AND CENTRAL AND WESTERN ARIZONA — Shipments (AZ seedless 0-23-16, CA 0-26-78, seedless 0-24-73, seeded 0-2-5) — Movement from western Arizona, Imperial and Coachella valleys expected to increase seasonally. Trading fairly active at slightly lower prices. Prices slightly lower. Red-flesh seedless-type per pound 24-inch bins approximately 35 and 45 counts mostly 22 cents. Organic red-flesh seedless 24-inch bins per pound approximately 35 and 45 counts 35 cents; miniature carton 6s and 8s $20.50. Quality generally good. Harvest central Arizona expected to begin the week of May 27.



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Fresh-cut Fruits

Syngenta offers new watermelon variety

Dean Liere (left), Syngenta watermelon portfolio manager, and Craig Mathis, program manager, display the company's new Exclamation seedless watermelon variety at the National Watermelon Association coPamela RiemenschneiderDean Liere (left), Syngenta watermelon portfolio manager, and Craig Mathis, program manager, display the company's new Exclamation seedless watermelon variety at the National Watermelon Association convention in San Antonio. SAN ANTONIO — Syngenta punctuated its seedless watermelon category with a new variety designed to please both growers and retailers.

The Exclamation seedless watermelon joins the company’s lineup as a late-season variety with firm flesh — a bonus for fresh-cut watermelon.

Craig Mathis, program manager for the Greensboro, N.C.-based company, said the variety offers a different genetic pool for growers, and complements other varieties in production. That includes the company’s popular Fascination variety, now in its fourth season of production.

The Exclamation has a deep green skin, which appeals to retailers, Mathis said.

It’s also available as a Full Count Deuces companion transplant, an option which helps growers reduce labor costs and keep the transplant process faster and cost-efficient.

The Deuces trays offer 3:1 seedless to pollenizer ratios, and help reduce errors in the field.

“In the next 3-5 years, you’ll see the industry go this way,” Mathis said.


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RAMON CORTEZ    
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LOS MOCHIS, MEXICO  |  February, 28, 2013 at 12:40 PM

Looks like you two are gaining some weight jajaja looking good old friends.
Greetings from good old sunny México.

Dean Liere    
Gilroy, CA  |  February, 28, 2013 at 07:58 PM

Ramon! Good to hear from you my friend, I need to look you up next time when I am in Mexico. Now that the holiday eating frenzy is done - time to eat more watermelon and get ready for spring! Ramon - Syngenta has some more new watermelon varieties that are most exciting!

Xingping    
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CA  |  March, 01, 2013 at 10:26 AM

Excellent!!!

RAMON CORTEZ    
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LOS MOCHIS, MEXICO  |  March, 04, 2013 at 09:48 AM

Dean:
You know where to find me, i'm always around, let me know when you're coming down so i can get my hands on some of those watermelons.

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