While the likelihood of a mango purchase slipped two percentage points from Fresh Trends 2012, this tropical fruit is slowly gaining ground. Four years ago only 19% of shoppers said they purchased mangoes, while this year 27% said the same.
For 2015, the mango industry plans to focus its promotional muscle on educating consumers on how to select, cut and use mangoes through a summer, snacks and salsa-themed campaign.
A short, late Peruvian crop should send mango prices up in January.
Kingston Fresh’s south Florida cold storage operation has achieved a high food safety score.
The National Mango Board is planning a Dec. 10 web seminar as it prepares for the new year.
The National Mango Board named Rachel Muñoz as its new director of marketing.More Packer Stories for Mangoes
Market Scope - Mangoes — F.o.b.s as of Dec. 8
ECUADOR — Imports (30*-30*-17) — Imports via boat. Port of entry: South Florida. Trading moderate. Prices higher. Flat one-layer tommy atkins 7-9s mostly $5.50-6, 10s mostly $5-5.50, 12s mostly $4-4.50, 14s mostly $3.50-4. Port of entry: Southern California. Trading moderate. Prices unchanged. Flat one-layer tommy atkins 7-9s mostly $6.50-7, 10s mostly $6-6.50, 12s mostly $5-5.50, 14s mostly $4.50. Quality generally good. *revised.
ECUADOR — Imports (54*-27*-0) — Imports via boat. Movement expected to increase. Port of entry: Philadelphia. Trading moderate. Prices higher. Flat one-layer tommy atkins 7-9s mostly $6, 10s mostly $5.50, 12s mostly $4.50-5, 14s $3.50-5. *revised.