Well-Pict to retailers: “Berry” your competition in Display Wars - The Packer

Well-Pict to retailers: “Berry” your competition in Display Wars

04/03/2014 10:53:00 AM
Pamela Riemenschneider

Watsonville, Calif.-based Well-Pict Berries is offering a $500 gift card prize in its Display Wars spring contest.

Through April 19, retailers need only build a great Well-Pict berry display, snap a photo, and send it in with a store name, location and number to win. Entrants can boost their entry through social media, the company says, by posting the photo using hashtags like #displaywars, #wellpictberries and #wellpict.

The company plans to do one grand prize $500 gift card, with runners-up receiving other prizes supplied by Well-Pict, said Dan Crowley, vice president of sales and marketing.

Well-Pict plans to do several more of these quick hit type display contests through the spring and summer, Crowley said.

More information is available at WellPict.com/displaywars. Well-Pict plans to choose winners the last week in April.

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