STRAWBERRIES

This sweet red fruit gained moved up the popularity chart this year. Strawberries passed grapes as the No. 3 fruit in Fresh Trends 2013. The red berries, which were No. 4 last year, beat out grapes by only three-tenths of a percentage point.

 

More data for Strawberries


Packer Stories

California expects minimal losses despite drought

04/21/2014

Despite sharp contrasts among crops and regions, California’s largest growers expect volumes of summer fruits and vegetables to weather the drought and turn out at levels close to last year.

Cottle introduces muscadine and strawberry smoothies

04/16/2014

Cottle Strawberry Nursery Inc., is releasing a line of juices from the muscadine grapes and strawberries it grows.

Labor supply tightens as production increases

04/16/2014

As California strawberry production has increased in the Santa Maria district in recent years, so too has competition for labor among vegetable and berry growers.

UPDATED: Fruit, vegetable prices on the rise with drought

04/16/2014

(UPDATED) Avocados and lettuce may see the biggest produce price increases this year because of drought conditions in California, one economist believes.

Asparagus, avocados, berries pricey for Mother's Day

04/10/2014

Prices for asparagus, limes and avocados should be high, but foodservice companies expect a strong showing for fruits and vegetables at the nation’s restaurants on Mother’s Day May 10.

More Packer Stories for Strawberries

 

 

Market Scope - Strawberries — F.o.b.s as of April 14

2014-04-13

OXNARD, CALIF., DISTRICT — Shipments (347-291-270) — Movement expected to increase. Trading very active. Prices higher. Flats of 12 1-pint baskets medium-large $12-14. Flats of 8 1-pound containers with lids medium-large $10. Organic: Flats of 8 1-pound containers with lids medium-large mostly $18. Includes palletizing and cooling. Wide range in quality.

SANTA MARIA, CALIF., DISTRICT — Shipments (161-110-180) — Movement expected to increase. Trading very active. Prices higher. Flats of 12 1-pint baskets medium-large $12-14. Flats of 8 1-pound containers with lids medium-large $10-11. Organic: Flats of 8 1-pound containers with lids medium-large mostly $18. Includes palletizing and cooling. Wide range in quality.

SALINAS-WATSONVILLE, CALIF., DISTRICT — Shipments (21-1-47) — Movement expected to increase. Trading very active. Prices higher. Flats of 12 1-pint baskets medium-large $13-15. Flats of 8 1-pound containers with lids medium-large $9-10. Organic: Flats of 8 1-pound containers with lids medium-large mostly $18. Includes palletizing and cooling. Wide range in quality.

ORANGE COUNTY, SAN DIEGO AND COACHELLA DISTRICTS — Shipments (22-8-7) — Movement expected to decrease. Trading very active. Prices higher. Flats of 8 1-pound containers with lids medium-large $10. Includes palletizing and cooling. Wide range in quality.

EASTERN NORTH CAROLINA — Very light harvest was expected to be possible during the week of April 14. No f.o.b. reported as of April 14.

 


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