STRAWBERRIES

This sweet red fruit gained moved up the popularity chart this year. Strawberries passed grapes as the No. 3 fruit in Fresh Trends 2013. The red berries, which were No. 4 last year, beat out grapes by only three-tenths of a percentage point.

 

More data for Strawberries


Packer Stories

Expect promotable volumes of Labor Day favorites

07/31/2014

With summer weather finally arriving in many regions, several grower-shippers say they expect mostly high quality and promotable volumes of traditional Labor Day favorites sweet corn, watermelons and berries.

CORRECTED: Suck those bugs right out of the soil

07/25/2014

I heard echoes of what consumers are asking about fresh produce as grower Rod Koda fielded questions from bloggers touring his Watsonville, Calif., strawberry field.

Berry supplies seem strong

07/24/2014

Berry supplies are in full swing for the summer, according to grower-shippers.

Summer Berries business updates

07/24/2014

Watsonville, Calif.-based California Giant Berry Farms Inc., is running a summer promotion with Blendtec Blenders.

Consumers beat the heat with berry recipes

07/23/2014

Summer means heat, and heat means people are in search of cool, refreshing recipes.

More Packer Stories for Strawberries

 

 

Market Scope - Strawberries — F.o.b.s as of July 21

2014-07-20

SALINAS-WATSONVILLE, CALIF., DISTRICT — Shipments (379-356-382) — Movement expected to remain about the same. Trading early active, late fairly slow. Prices lower. Flats of 12 1-pint baskets medium-large $12. Flats of 8 1-pound containers with lids medium-large $8-9. Organic: flats of 8 1-pound containers with lids medium-large mostly $12-13. Includes palletizing and cooling. Wide range in quality.

SANTA MARIA, CALIF., DISTRICT — Shipments (120-110-97) — Movement expected to decrease. Trading early fairly active, late fairly slow. Prices organic unchanged, others lower. Flats of 8 1-pound containers with lids medium-large mostly $8. Organic: flats of 8 1-pound containers with lids medium-large $12. Includes palletizing and cooling. Wide range in quality.

 


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