Wal-Mart’s strawberry program amuses

06/07/2013 09:43:00 AM
Andy Nelson

Then you realize ... we’re talking about growing strawberries in Kansas.

This ain’t wheat, folks.

You don’t have to be much smarter than a produce journalist to realize that, yep, strawberries grown in Kansas are indeed “prone to crop failures” and that the solution to that intractable problem might be to, um, I don’t know — grow something else?

But it’s my alma mater, the University of Nebraska, that takes the cake in the Other Than California Wal-Mart Largesse Strawberry Sweepstakes.

For those of you like me who are geographically challenged, I will remind you that Nebraska is north of Kansas.

If strawberries in Kansas are “prone to crop failures,” imagine what odds Nebraska strawberries are up against?

And yet, here is the hopeful title of NU’s Wal-Mart-funded project: “Winter Production of Nebraska Strawberries: An Idea Whose Time Has Come.”

I ... I ... none of my attempts at wit can improve on that, so I’ll let it stand as is.

I know what some of you are thinking. Fruits and vegetables have been made to flourish in some unlikely places. Italian immigrants had a vision of growing tomatoes and other vegetables in Ontario, and, even with the costs of growing them indoors, they’ve succeeded rather nicely.

I wish the greenhouse strawberry industry in Nebraska, Kansas and other U.S. states the best of luck. It would make my job a lot easier, calling sources in the Central and Eastern time zones instead of in faraway California.

But I won’t be surprised if, when the history of Locally Grown Mania is written, this goes down as one of the funnier footnotes.

anelson@thepacker.com

What's your take? Leave a comment and tell us your opinion.


Prev 1 2 Next All


Comments (0) Leave a comment 

Name
e-Mail (required)
Location

Comment:

characters left

Feedback Form
Leads to Insight