Munch all you want - The Packer

Munch all you want

11/02/2012 02:50:00 PM
Susie Cable


Cool cuts with carrots

Tristan Simpson, director of marketing, Ready Pac Foods Inc., Irwindale, Calif., says consumers are looking for healthful snacks. She says she expects to see continued development of carrot-based snacks.

“Carrots are a fundamental part of our product offering because everyone loves carrots,” Simpson says.

Ready Pac’s new Cool Cuts Disney-themed line of salads and “mini meals” includes four items containing carrots: Harvest Salad; Taco Salad; Turkey, Crackers & Cheese mini meal; and Veggies, Chicken & Pretzels mini meal. Carrots add color, flavor and texture to Ready Pac’s snacks and salads, Simpson says.

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Colorful carrots

Babé Farms Inc., Santa Maria, Calif., offers seven varieties of bunched gourmet baby carrots: maroon; French; pink; purple; white; yellow; and round. They ship in 12- and 24-count cartons. Prices vary for the carrots, which are packed about eight to 10 per bunch, says Ande Manos, sales and marketing representative. Babé Farms’ baby carrots are different from some others because they are whole, not large carrots that were cut and peeled.

Babé Farms plans to introduce a 16-ounce grab-and-go bag of mixed varieties of baby carrots, Manos says. The mix will vary, according to availability. In September, Manos said she expected the bag to be ready in November.

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