Herndon Farms introduces baby Vidalia onions label

11/15/2012 03:49:00 PM
Doug Ohlemeier

L.G. Herndon Jr. Farms Inc. is releasing a new label to promote its smaller-sized off-season Vidalia onions.

The Lyons, Ga.-based grower-shipper plans to market Lil’ Bo’s Petite sweet Vidalia onions December through April. The usual start of the Vidalia onion crop is mid-April.

Bo HerndonHerndonThe smaller onions are known for their sweet and zesty flavor and are recommended for soups, stir-fries or as raw slices in garden salads, John Williams, Herndon’s sales and marketing manager, said in a news release.

“We have seen this item grow in popularity the last several years,” Williams said in the release. “They have a unique size and are versatile in the kitchen. We wanted to develop an in-house label that would help our customers promote and showcase this item to its fullest potential.”

L.G. “Bo” Herndon Jr., Herndon’s president, named the onions after his grandson Bryton Bo Kight.



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