Nature Fresh Farms hires industry veterans

12/27/2012 12:30:00 PM
Coral Beach

Nature Fresh FarmsThe sales and marketing staff at Nature Fresh Farms Sales Inc. added 55 years of collective fresh produce experience with the hiring of Frank de Vries and Ray Wowryk this fall.

Before joining Leamington, Ontario-based Nature Fresh as its general manager, de Vries logged 20 years in the fresh produce industry. Most recently he spent five years as the general manager at the Philadelphia offices of Dutch grower cooperative The Greenery. He has degrees in business administration and corporate law, according to a news release from Nature Fresh.

Wowryk brings 35 years of produce experience to the Nature Fresh post of director of business development, the news release said. Wowryk worked in both wholesale and retail before launching a consulting business in Calgary, Alberta. During his time in retail Wowryk worked as a produce buyer and a category manager. As a wholesaler he developed programs with international partners and growers.

Nature Fresh operates a 130-acre greenhouse farm in Leamington, growing multiple varieties of bell peppers, tomatoes and cucumbers.



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