Courtesy Idaho Potato CommissionThe winning display from Community Market in Marysville, Ohio, featured a potato truck getting fueled up by "gas pumps" of Mrs. Dash and Molly McButter. The Idaho Potato Commission has selected winners for its Potato Lover’s Month Retail Display Contest.
Marysville, Ohio-based Community Market took first place among stores with 1-5 cash registers for their display, Fuel Up with the World Famous Idaho Potatoes.
Sweetbay Supermarket, Spring Hill, Fla., won first prize in the 6-9 register category with a heart-healthy themed display.
Publix Super Market #567, Fort Pierce, Fla., won the 10-plus registers division with it’s health-themed display.
Fort Bragg South Commissary, Fort Bragg, N.C., took top honors in the eastern military division while Kaneohe Commissary, MCBH Kaneohe Bay, Hawaii, won the western military division.
First- through fifth-prize winners were awarded in each category and 100 honorable mentions were also given out, all with cash prizes. All entrants received an iPod docking station.
“It’s a win-win situation for retailers when they enter the contest,” Seth Pemsler, vice president of retail/international, said. “During what is traditionally a slow month, they can give Idaho potato sales a big boost with a creative, attention-getting retail display. And retailers have a chance to win substantial cash prizes, including a matching cash prize for the store’s category manager.”
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