Super Bowl pistachio ad to feature 'Gangnam Style' artist

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WATERMELON — F.O.B.S AS OF MAY 13

MEXICO CROSSINGS THROUGH NOGALES, ARIZ. — Crossings (705-766-766, seedless 683-751-759, seeded 22-15-7) — Movement expected about the same. Trading seeded slow, others moderate. Prices seedless 35-60 counts lower, others generally unchanged. Red-flesh seedless-type per pound 24-inch bins approximately 35-60 counts mostly 20 cents, 75-80s 14-16 cents; red-flesh seeded-type approximately 35-55 counts 12-14 cents. Flat cartons red-flesh seedless miniature 6-9s $7-9. Quality variable. Many present shipments from prior bookings and/or previous commitments.

LOWER RIO GRANDE VALLEY, TEXAS — Shipments (29-96-255, seedless 26-83-223, seeded 3-13-32) — Movement expected to decrease slightly. Trading very active at slightly lower prices. Prices 24-inch bins per-pound red-flesh seedless-type approximately 35-60 counts 28 cents, seeded-type approximately 28-35 counts mostly 21-22 cents. Quality generally good. Most present shipments from prior bookings and/or previous commitments at lower prices.

FLORIDA — Shipments (124-159-233, red-flesh seeded 16-29-53, red-flesh seedless 51-130-180) — Movement expected to increase as more growers start the season in central Florida. Harvesting slowed. Trading very active. Prices generally unchanged. 24-inch bins per-pound red-flesh seeded-type 35s 24-25 cents; red-flesh seedless-type 45 count 29-30 cents, 60 count 29-30 cents. Quality generally good.

IMPERIAL AND COACHELLA VALLEYS, CALIF., AND CENTRAL AND WESTERN ARIZONA — Shipments (AZ seedless 0-23-16, CA 0-26-78, seedless 0-24-73, seeded 0-2-5) — Movement from western Arizona, Imperial and Coachella valleys expected to increase seasonally. Trading fairly active at slightly lower prices. Prices slightly lower. Red-flesh seedless-type per pound 24-inch bins approximately 35 and 45 counts mostly 22 cents. Organic red-flesh seedless 24-inch bins per pound approximately 35 and 45 counts 35 cents; miniature carton 6s and 8s $20.50. Quality generally good. Harvest central Arizona expected to begin the week of May 27.

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Home > Newsletters > Issue Announcement > Super Bowl pistachio ad to feature 'Gangnam Style' artist

Issue Announcement

Super Bowl pistachio ad to feature 'Gangnam Style' artist

01/21/2013 12:15:36 PM
Andy Nelson

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Paramount Farms has signed pop sensation Psy for a pistachio ad scheduled to air during the Super Bowl.

Psy, the Korean singer whose “Gangnam Style” video has been seen more than a billion times on YouTube, will promote Los Angeles-based Paramount’s Wonderful pistachios during the Super Bowl Feb. 3, according to a company news release.

It will be Paramount’s first Super Bowl spot for Wonderful pistachios. The ad also will be Psy’s first ad in North America.

“The Super Bowl is the most widely watched sporting event in the U.S., ‘Gangnam Style’ is the most-watched YouTube video in the world and Wonderful Pistachios is one of the best-selling snack nuts in North America,” Marc Seguin, Paramount Farms’ vice president of marketing, said in the release. “It’s a powerhouse combination.”

The ad can be seen online beginning Feb. 3 at www.getcrackin.com and www.youtube.com/wonderfulpistachios.

In addition, consumers can upload a photo of how they “Get Crackin’ Gangnam Style” for a chance to win a 12-month lease of a 2013 Mercedes Benz SLK 250.

Comments (4) Leave a comment

Porter1

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January, 18, 2013 at 11:53 AM

Bad call by Paramount supporting an artist with a past full of Anti-American controversy. Find someone else rather than this garbage excuse for music.

L jones

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Wasco | January, 21, 2013 at 06:57 PM

I agree, bad call

Denise Donohue

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January, 25, 2013 at 01:33 PM

Personally, I can't WAIT to see it! PSY has backed away from some of his prior statements, and this is a fun video, the most-watched in You Tube history. Every kid knows this - and most adults. Let's see how it goes over!

Jill

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Ny | February, 03, 2013 at 08:29 PM

I love America. I do not like supporters of those that do not

Today's Pricing

Super Bowl pistachio ad to feature 'Gangnam Style' artist

01/21/2013 12:15:36 PMAndy Nelson

Comments (4) Leave a comment

01/21/2013 12:15:36 PM
Andy Nelson