Men make grocery buying decisions too

07/19/2013 09:40:00 AM
Dan Galbraith

Another top berry, the Olallieberry, a California hybrid cross of loganberry and youngberry, is mostly used for flavored syrups and products such as lemonades and iced tea, according to the WSJ article.

But the best thing about berries is that I don’t think the fresh produce industry needs to reinvent the wheel to sell more product.

If marketers simply hold the course, I believe they’ll keep gaining popularity, even if a new trendy type of berry doesn’t surface.

dgalbraith@thepacker.com

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