CMI: New for Wenatchee, Wash.-based Columbia Marketing International are pouch bags for apples, says vice president of marketing and food safety Bob Mast. The 2-pound bags are available for organic fujis and galas and conventional Ambrosia and Kiku apples. Shipper boxes contain 10 bags of fruit. CMI also is launching a 2-pound poly bag for organic apples, in addition to the 3-pound bag the company offers.
COLORFUL HARVEST LLC: Colorful Harvest LLC, Salinas, Calif., introduced a 12-ounce pack of blackberries to complement its 6-ounce size, says Doug McFarland, marketing director. The company also is adding quick-response codes to packages of berries, which will take consumers to a landing page with berry recipes and other berry information.
Amelia FreidlineCountry Fresh Mushroom COUNTRY FRESH MUSHROOM CO.: Avondale, Pa.-based Country Fresh Mushroom Co. has introduced a 7-ounce microwaveable pack of sliced white mushrooms. The pack includes a butter sauce, says Bob Besix, senior vice president of sales and marketing. He says the company’s 10-count portabella pack has also seen success at retail.
DEARDORFF: Deardorff Family Farms, Oxnard, Calif., has a new home, says Scott Deardorff, secretary-treasurer. After nearly 40 years in the same location, the company has moved to a 115,000-square-foot site that includes 40,000 square feet of cooling space, a 60,000-square-foot warehouse/packing area and 15,000 square feet of offices. The company should be settled by the winter vegetable season. he says. The firm added a new overwrap machine, Deardorff says.
Amelia FreidlineDel Monte Fresh Produce DEL MONTE FRESH PRODUCE: Jeff Murray, director of key account sales for fresh-cut for Coral Gables, Fla.-based Del Monte Fresh Produce, displays an 8-ounce pack the company has added to its line of fresh avocado pulp. Melissa Athanasopulos, director of fresh-cut key account sales, says the product is ready for retail but has not yet shipped. Del Monte has also added a fajita kit to its ready-to-go meal line. The kit features sliced red and green bell peppers and onions and a cup of avocado pulp.
DIAZTECA CO.: Rico Rico, Ariz.-based mango grower Diazteca has added gold pineapple from Mexico to its product lineup, says saleswoman Graciela Maldonado and salesman Mario Ramos. The company is marketing the whole gold pineapples from a Mexican grower under the Sarita label.
DISNEY CONSUMER PRODUCTS; After six years in the produce business, Disney is more interested than ever in adding new produce commodities to its lineup, says John King, director of licensing for media networks and games consumables for Disney Consumer Products, Glendale, Calif. Currently with six partners in the produce industry covering value-added salads, sliced apples, cherries, grapes and berries, King says Disney is open to more partners. “We would love to be in bananas, get into citrus again, things on the vegetable side, snacking carrots, things that are kid friendly.”