From the show floor: New York Produce Show booths A-F

12/07/2012 01:12:00 PM
By The Packer Staff

FRESH SIDES: Consumers have options with the new microwaveable potato kits from Fresh From the Start, Riverhead, N.Y. Fresh Sides allow consumers to open the bag, add seasonings and re-seal prior to microwaving, says Daniel Dubinsky, senior vice president of sales and marketing. The line has six varieties of specialty potatoes, including fingerlings and sweet potatoes. Fingerling packs are 16 ounces and the rest are 24 ounces, and retail for about $2.99.

The company offers a YouTube page to guide consumers and give recipe ideas at

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