United Fresh 2014 expo notes 4 - The Packer

United Fresh 2014 expo notes 4

06/20/2014 10:54:00 AM
The Packer staff

The Packer’s Greg Johnson, Tom Karst, Pamela Riemenschneider and Coral Beach gathered these news items from the trade show at United Fresh 2014 trade show, June 10-13, in Chicago.

For related content, see United Fresh 2014 expo notes 1, United Fresh 2014 expo notes 2 and United Fresh 2014 expo notes 3.

MANN PACKING: Jeff Freeman, vice president of retail sales for Salinas, Calif.-based Mann Packing, and Lorri Koster, chief executive officer, show the company’s new Snap Pea kits, along with the company’s redesigned Family Heritage brand. “We warmed up the color palate, and include a photo of a recipe on the back of the package, along with a QR code and social media buttons,” Koster says. The new Snap Pea kits offer consumers two ways to eat the vegetable, which typically is eaten raw. “They can use them in a cold salad or a hot saute,” Koster says. “Offering alternative uses gives incremental sales across the category.” By Pamela Riemenschneider

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