Tablets are valuable tool at trade shows
Mobile apps help attendee keep up with industry trends
Smartphone helps attendee keep in touch with staff, clients
Mobile apps help merchandisers 'stay in touch'
Company app connects sales force, customers
Sales staff turns to apps for customer management
Targeting the 'smart' user
Tracking with mobile
Mobile enhances interaction with customers
In search of the 'perfect app'
Moving to mobile
Produce industry embraces mobile technology
Technology leads to improved automation, efficiencies
Midwest Produce Conference & Expo earns an encore
Local fruit, vegetables more than a passing fad
Katie's Krops offers lesson in cause marketing
Moving away from the 'old school'
Mobile devices help communication with sales staff, growers
Attendee stays 'completely mobile' through smartphone, tablet
Better information, better marketing
24/7 contact through mobile devices
'What were we doing without these smartphones?'
'On the road'
'Never out of touch'
Panel gives glimpse of what consumers want at Midwest Expo
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Midwest Produce Conference & Expo: Day 1
Ribbon cutting
Cause marketing
Katie’s Krops
Talking shop
Local produce
Midwest Produce Conference & Expo: Day 2
01:25 PM 08/20/12
An attendee at the Midwest Produce Conference & Expo explains how mobile devices have helped her business.