From the show floor: CPMA booths, F-N

04/20/2012 02:13:00 PM
The Packer Staff

For more expo booth news, check out From the show floor: CPMA booths, A-E and From the show floor: CPMA booths, O-Z.

CALGARY, Alberta — Hundreds of companies exhibited new products and services and met with potential buyers during the Canadian Produce Marketing Association's annual convention.

The Packer’s Editor Greg Johnson, Retail Editor Pamela Riemenschneider and Canadian beat writer Cynthia David gathered these news items from the expo show floor during the convention, April 12-13.

FPD East

Sales of easy-to-peel Orri mandarins from Israel packed under the Jaffa label are increasing in Canada.

“They’ve been well-received across the country and consumers are starting to notice the difference in taste,” said Peter Martino, vice president of Beaconsfield, Quebec-based FPD East Inc. Over the past three years, Martino said sales have increased from zero to 70,000 cases, even though the mandarins are more expensive than Moroccan clementines.

Cynthia DavidDavis Yung, president of Vancouver, British Columbia-based produce importer, distributor and marketer Fresh Direct Produce Ltd., shows one of the company's four new in Asian stir-fry kits.Fresh Direct

Vancouver, British Columbia-based produce importer, distributor and marketer Fresh Direct Produce Ltd. introduced four Asian stir-fry kits.

“If you’ve never tried baby bok choy, Shanghai bok choy, sugar peas or snap peas, our kits make it easy,” said president Davis Yung.

Each clamshell includes four servings of a fresh Asian green plus packs of vegetable oil, oyster sauce for flavoring and fresh-peeled garlic cloves. A recipe and quick-response code for more information appear on the back of the package.

Yung said retailers who’ve test-marketed the kits in Alberta and British Columbia are excited about them.

Giro Pack

Vidalia, Ga.-based Giro Pack Inc. has fashioned the film on mesh bags to provide a slimmer label cut to follow the shape of the printed image.

“Everyone buys with their eyes, and this is going to make consumers take a second look,” said sales and marketing director Jennifer Pierce.

The vertical panel, unveiled at Fruit Logistica in Berlin in February, can be applied to existing packaging systems and works well with whatever produce is begin packed, Pierce said. Handles are optional.

Gourmet Trading Co.


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