Keenan Farms, Inc., Kettleman City, Calif., hired Beth Sequeira to its sales and marketing staff.
Sequeira Sequeira will work on expanding domestic and export sales for Keenan pistachios, according to a news release.
She was the communications director for the International Agri-Center, producer of World Ag Expo and a freelance communications and marketing consultant.
“I look forward to the creativity and enthusiasm Beth will bring,” said Robert Keenan, president of Keenan Farms in the release. “Her professional experience combined with a real passion for the industry will be an asset to our company as we work to expand the pistachio market around the globe.”
Sequeira is looking forward to joining Keenan Farms.
“Being raised on a farm, I understand and value the entire process behind providing consumers with a safe and nutritionally abundant nut product,” Sequeira said in the release.