The company donated $50,000 to the American Red Cross and launched a check stand campaign benefitting the organization to get the community involved in the relief effort.
The company said in a news release 100% of the donations from the campaign will support the American Red Cross’s disaster relief efforts.
H-E-B also activated its emergency response units, sending the H-E-B Eddie Garcia Mobile Kitchen and water tanker to West, including donations of meals and water to the victims and first responders.
“We are committed to providing assistance during this heart-wrenching time of crisis as many of our neighbors face loss and uncertainty due to the explosion,” said Winell Herron, HEB group vice president of public affairs, diversity and environmental affairs, in a news release. “It is our hope that H-E-B’s donations, along with our loyal customers’ support, will help meet the immediate needs of our displaced neighbors while also aiding larger relief efforts with the American Red Cross. H-E-B’s tear pad campaign offers a simple and reliable way for our customers to support the communities affected by the disaster.”
The Eddie Garcia Mobile Kitchen is a 45-foot food preparation trailer that can serve about 2,500 hot meals per hour.
The Oppenheimer Group, Vancouver, British Columbia, also contributed to H-E-B’s disaster relief efforts in West, said David Nelley, pipfruit category director. Nelley said the company donated fruit for victims and responders.