County Line Transport
Educating traders on federal new hours of service regulations was the focus of marketing efforts by Cary, Ill.-based County Line Transport Inc.
Curt Rubin, representative with County Line, said the new regulations became effective July 1. Rubin said the new regulations prevent drivers from operating two consecutive nights from midnight to 5 a.m., which he said is disrupting the patterns of some drivers hauling produce from California.
Gary Zych, regional manager for Cashmere, Wash.-based Crunch Pak, said the new retail display-ready box for the Foodles line of fresh-cut snack packs are eight-count boxes designed to save stocking time and make the product stand out on the shelf.
Indianapolis-based Fresh Line has introduced a 4-pound fresh fruit bowl, packed under the company’s Garden Highway label, sales director Randy Poiry says. The pack features fresh-cut mangoes, blueberries, strawberries, grapes and melon.
The Giumarra Cos.
Cesar Pachecho, salesman with Rio Rico, Nev.-based Giumarra, and Job Villanueva, organic salesman, said the firm expects to increase its fall and winter watermelon volume from Mexico by about 30%. Imports should begin about Oct. 10 and continue through the first week of June, Pachecho said. Organic vegetable and organic melon imports also should increase, with organic squash expected the second week in November, Villanueva said.
Jim Lawdenski, salesman and marketer for Chicago-based Goodness Greeness Inc., and Maggie Hughes, in operations support, said the organic pink pearl apple boasts pink flesh. Lawdenski said the company expects to have heirloom apple varieties starting in September. Goodness Greeness entered the heirloom deal for the first time last season, he said.
Mishalin Modena, senior marketing and communications manager for Salinas, Calif.-based Growers Express Green Giant Fresh, said 1-pound pouch bags of sweet baby broccoli and 2-ounce packs of cilantro, Italian parsley and basil are joining the lineup.
HBF International, McMinnville, Ore., plans to market kiwiberries from Oregon by mid-September, said Lori Hickey, marketing manager. The fruit grows on the vine and tastes like a kiwi but is eaten like a grape, she said. Harvest of cranberries from Oregon also should begin in September, she said, and in January limited imports of kiwiberries should begin from Chile.