Jan DeLyser has been named the California Avocado Society’s Award of Honor recipient.
DeLyser, vice president of marketing for the Irvine, Calif.-based California Avocado Commission, was honored Sept. 28 in Ventura at the society’s 98th annual meeting.
“Her entry into the California avocado industry came at a difficult time, when foreign imports cast an ominous shadow over our livelihoods,” grower and California Avocado Society president Chris Ambuul said in a news release. “In just 15 years, U.S. consumption has increased five-fold, and we are still in business. Jan hasn’t just left a mark on our industry; she is a big reason why we are all still here.”
Comments praising DeLyser’s work came from the commission’s Tom Bellamore; Rob Wedin, Calavo Growers; Phil Henry, Henry Avocado; John Dmytriw, Index Fresh; Ross Wileman, Mission Produce; Bryan Silbermann, president of the Produce Marketing Association; Bob Lucy, Del Rey Avocado; and Scott Bauwens, WestPak Avocado, among others.
The society, founded in 1915 in Los Angeles, promotes efficient production and marketing of avocados.