Sales of its Caramel Naturel medjool dates were up in advance of Ramadan, Atlas Produce and Distribution Inc. reports.
Ramadan runs July 8 to Aug. 7 this year.
“(They) are available year round but we definitely see a big volume spike during this time, and we anticipate strong volume through the summer as well,” Robert Dobrzanski, president of Bakersfield, Calif.-based Atlas Produce, said in a news release.
Atlas Produce specializes in fresh medjool dates, Deglet Noor dates, date coconut rolls, and date almond rolls. The company also offers table grapes in the autumn king and Scarlett royal varieties, plus jumbo red and golden raisins.