Dulcinea Farms has new general manager - The Packer

Dulcinea Farms has new general manager

07/07/2011 07:16:00 PM
Don Schrack

McGuiganJohn McGuigan, vice president of sales and marketing since fall 2008 at Dulcinea Farms LLC, was promoted to general manager effective July 1.

McGuigan succeeds Luzius Caviezel who returns to the Switzerland-based parent company, Syngenta AG, said Monique McLaws, Dulcinea’s director of marketing.

“The moves are due in part to strategic changes within the parent company where Luzius will be managing some of the new strategies,” she said. “John’s promotion recognizes the notable growth and success of our sales and marketing department since his arrival.”

In addition to the duties of his new post, McGuigan will continue to oversee sales and marketing, McLaws said.

Among other changes at Ladera Ranch, Calif.-based Dulcinea Farms, McLaws will add new product development to her marketing responsibilities, she said, while Tessa Sarrazin has been promoted to director of operations. Sarrazin also will continue as director of finance and accounting, McLaws said.

Dulcinea Farms grows, packs and markets PureHeart mini seedless watermelons, Tuscan-style cantaloupes and proprietary varieties of HoneyBliss and Ruby Bliss melons in addition to specialty tomatoes.

Comments (5) Leave a comment 

e-Mail (required)


characters left

Kansas  |  July, 08, 2011 at 01:55 PM

Congratulations John, and just a note, Dulcinea's watermelons are the best, I'm a huge fan and have been promoting your product all over KC! Thanks

Robin Bacon    
Petaluma, CA  |  July, 08, 2011 at 02:34 PM

Congratuations on your promotion, John. Robin Bacon, Organic Marketplace Solutions http://theagrevolution.com/

Jose Luis Gonzalez    
Baja California, Mexico  |  July, 08, 2011 at 03:15 PM

John, On behalf of the entire ZG NAFTA team we wish you all the best in this new journey, sincerely JLG

Sam Mayhew    
Oxnard, CA  |  July, 15, 2011 at 11:15 AM

Congratulations John. I am very happy to hear of your success.

Dana Point  |  September, 10, 2011 at 12:01 PM

Luzi; Good luck to you and your family in your new endeaver. We miss you

Feedback Form
Leads to Insight