The Fresh Produce Association of the Americas plans to host symposiums on greenhouse technology and marketing.

Half-day International Greenhouse Marketing & Technology Symposiums are scheduled for May 8 in Washington, D.C., and May 12 in Sacramento, Calif., according to a news release from Nogales, Ariz.-based FPAA.

Attendees will learn about the role greenhouse technology can play in their companies, and about how the complexity of the greenhouse industry affects regulatory decisions and policies.

“Greenhouse technology is perhaps the most important innovation to help feed the world into the 21st century and beyond,” Lance Jungmeyer, FPAA’s president, said in the release. “With finite resources available globally, greenhouses help farmers use less water and chemicals, and they are able to produce much more volume in a smaller footprint.”

Sessions in the symposium will include an overview of greenhouse history and innovation; an industry panel on greenhouse marketing trends; and sessions on greenhouse regulation and climate change.

Invited speakers and panelists include:

  • Ed Beckman, president, Certified Greenhouse Farmers;
  • Fried DeSchouwer, president, Greenhouse Produce Co.;
  • Ricardo Garcia Balderrama, North American Allied;
  • Barthelemy Deysson, Richel;
  • Bob Keeney, president, KeeneyDC; former deputy administrator of fruit and vegetable programs, U.S. Department of Agriculture’s Agricultural Marketing Service;
  • Martin Ley, president, Fresh Evolution;
  • Walter Ram, vice president of food safety, The Giumarra Cos.;
  • Herve Savoure, Richel;
  • Marcelo Schottlender, MC Consulting;
  • Luis Jorge Villareal Trevino, Metaliser; and
  • Eric Viramontes, president, Vision y Services; former executive director, AMHPAC