UPDATED: First-quarter produce sales run 4.8% higher - The Packer

UPDATED: First-quarter produce sales run 4.8% higher

06/10/2011 12:32:00 PM
Chris Koger

Overall, FreshFacts said organic vegetables accounted for 3.3% and organic fruits tallied 1.5% of total produce sales.

The complete FreshFacts on Retail report is available without charge to all United Fresh members ($50 for non-members), a news release from United Fresh said.

The quarterly report, produced in partnership with the Perishables Group and sponsored by Del Monte Fresh Produce, features a focus on trends in promotional pricing for fruits and vegetables.

To obtain the report, contact Patrick Delaney, United Fresh communications manager, at 202-303-3400 ext. 417 or pdelaney@unitedfresh.org.



Top produce department performers – First Quarter 2011

Sales dollars/week


Fruits                      Gains compared with year ago

Specialty fruits     +11.3%

Avocados              +7.4%

Prepared fruits      +7.1%

Berries                   +6.2%

Bananas                 +4.5%

Apples                   +4.5%


Vegetables            Gains compared with year ago

Lettuce                  +10.5%

Peppers                  +9.1%

Onions                   +9%

Cooking vegetables +8.9%

Prepared vegetables+7.9%

Potatoes                 +6.3%

Source: FreshFacts First Quarter 2011

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