Fresh & Easy expands bagged salads, fresh-cut vegetables

10/22/2012 04:41:00 PM
Mike Hornick

Fresh & EasyFresh & Easy Neighborhood Markets has introduced bagged salads and kits along with fresh cut-vegetable products under its Made Easy label.

Products such as Superfoods salad kit and brussels sprouts sautee are featured in an Easy Meal Idea video section online. The brussels sprouts come with cabbage and bacon.

There are 39 varieties in the Made Easy line.

The company’s Ready to Cook line has also expanded. Additions include autumn roasting vegetables and sweet potato fries with aioli dip. Other new products will include fresh stir-fry packs.

Fresh & Easy, El Segundo, Calif., is a subsidiary of United Kingdom-based Tesco PLC.



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