Hoffman comes to the company after two years in sales at Glaziers, according to a news release.
Hoffman will be in charge of Fresh Tex’s lime accounts.
He will focus on building the company’s chili pepper and other accounts out of Mexico.
“The opportunity to find two new individuals for our sales team in such a short period of time was one we could not pass up,” said Ryan Wolverton, sales manager for Fresh Tex and Tex Starr Distributing in the release. “We are eager to have them out there selling our products because they have the professionalism and honesty to be a true asset for their customers as a shipper they can depend on.”