Binks
Binks

By adding Richard Binks to its group of fresh produce consultants, FreshXperts expands its reach to the United Kingdom.

Binks is the newest associate member of the Lee’s Summit, Mo.-based produce consulting firm. Ron Pelger, chairman of FreshXperts, said in a news release that the addition of Binks will be especially helpful to grower and packer clients.

Based north of London, Binks is managing director and owner of FreshTec, which is a consulting firm whose clients include government agencies, produce suppliers and marketers, according to the release.

Binks is a graduate of Manchester Polytechnic, Aberdeen University and Reading University, with degrees in applied biology, crop protection and a doctorate in tropical agriculture. He began working in an agriculture testing lab at age 16 and has experience from farm to fork, Pelger said in the release.