Freshway Foods summer salad launch eyes deli - The Packer

Freshway Foods summer salad launch eyes deli

05/12/2014 06:18:00 PM
Mike Hornick

Freshway Foods summer saladCourtesy Freshway FoodsA kale pear salad is among the new summer deli salads to be offered by Freshway Foods.Freshway Foods plans to show new summer salads at the International Dairy-Deli-Bakery Association conference June 1-3.

They’re designed to be assembled in-store as a deli salad.

Samples of Freshway’s Super Veggie Detox and 5-A-Day Plus salads will be offered at booth 2154 during the trade show at the Colorado Convention Center in Denver. They contain nutrient-dense ingredients – or superfoods – such as kale, cauliflower, brussels sprouts, beets and mangos, according to a news release.

Among the salad kits are:

 

  • Kale Pear;
  • Asian Powerhouse;
  • Tangy Orange Fruit Salad;
  • Sweet Onion Bacon Slaw;
  • Curried Cauliflower;
  • Tropical Island, for grab-and go; and
  • Fruity Berry, for grab-and-go.

 

“We have seen a trend of stores adding kale, beets, brussels sprouts and healthy salad kits, like our 5-A-Day Plus salad, to attract new customers to their salad bars,” Kirk Norman, director of business development for the Sidney, Ohio-based processor and distributor, said in the release. “Today’s consumers…would like to purchase healthy salads from their local deli department or salad bar.”



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