UPDATED: Ireland tests smartphone-enabled produce display - The Packer

UPDATED: Ireland tests smartphone-enabled produce display

04/14/2014 01:52:00 PM
Mike Hornick

Total Produce works with a United Kingdom company — which it hasn’t named — on integrating the NFC and Beacon technologies.

“It’s very much our vision, but we do lean on our technical partner to deliver some practical elements of the project and keep us abreast of an ever evolving technology,” Dolan said.

The expansion of 4G telecom networks across Europe has made tapping an NFC unit simpler and faster, according to Total Produce.

Total Produce operates in 20 nations with customers in more. It has 100 distribution hubs in Europe, North America and India and annually distributes more than 300 million cartons of fresh fruits and vegetables.

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