King Fresh Produce LLC has updated its website.
The Dinuba, Calif.-based grower-shipper’s site features new types of content including materials the company wants to share with customers, according to a news release.
The site includes “The Grape Aficionados blog,” which provides articles and anecdotes, industry-related news and events, recipes, videos and presentations.
Additionally, the site features a monthly “Great Grape Giveaway” which allows website visitors to enter to win monthly prizes, according to the release.
“The site’s home page welcomes visitors with tasteful colors, a clean uncluttered design, and moving images in order to provide our customers with accurate and detailed product information.” Rene Millburn, public relations director, said in the release. “By moving to a more user-friendly layout, we allow visitors to access information based on their own choice rather than sift through everything in order to find what is of interest to them.”