A south Florida vegetable grower-shipper is helping build an interactive museum exhibit to help children learn more about and experience produce farming.

Lipman sponsors children’s farming museumImmokalee, Fla.-based Lipman is contributing $300,000 to the Golisano Children’s Museum of Naples, Fla., to create the “Lipman Family Produce Market” children’s shopping experience.

The exhibit plans to feature farming and where food originates, and a market section where children pick toy fruits and vegetables and “purchase” them  at a checkout register, according to a news release.

Lipman also plans to sponsor free school field trips to the museum for Immokalee children.

“Agriculture plays a big role in Southwest Florida’s economy, and this market will help educate children on the importance of fruits and vegetables — especially those that are grown locally,” Jaime Weisinger, Lipman’s director of community and government relations, said in the release. “We are excited because this museum will provide the hands-on experience that was only previously available to kids in big cities.”

Joe Cox, the museum’s executive director, said the Lipman family remains a generous partner. In the release, he said the Lipman’s involvement allows the museum to provide children and their families enjoyable and engaging ways to explore their world.

Scheduled to open in early 2012, the exhibit’s debut coincides with the 30,000-square-foot museum’s planned February grand opening.