The first shipments of New Zealand kiwifruit should be on North America retail shelves two weeks earlier than expected.
Green, gold and organic varieties are expected to be available by mid-May, according to a news release from Mount Maunganui, New Zealand-based Zespri International Ltd., the exclusive exporter of the country’s kiwifruit.
High brix levels and overall excellent quality are expected this season, according to the release.
Zespri will supply North American retailers with customized marketing support and programs into November.
“At Zespri, we’re dedicated to investing in research and grower education to harvest the most delicious kiwifruit in the most environmentally-conscious way,” Glen Arrowswmith, Zespri’s global marketing manager and head of sustainability, said in the release.