Organics Unlimited, San Diego, is the first provider of Fair Trade bananas from Mexico.
The company can supply the organic bananas with a four-day turnaround from harvest to market, thanks to the proximity of its growing area, according to a news release.
“We realize that many consumers who buy our bananas are familiar with the Fair Trade label, and adding this option is not only good for the workers and their communities, but also a positive recognition of consumer preferences,” Organics Unlimited president Mayra Velazquez de Leon said in the release.
Fair Trade certification can mean development funds for the communities where the bananas are grown.
“Demand for Fair Trade organic bananas continues to rise thanks to growing consumer awareness, and Fair Trade community development funds are allowing growers to bring much-needed services to their communities, including scholarships, health care, improved housing and micro-enterprise,” Paul Rice, president and CEO of Fair Trade USA, said in the release.
Fair Trade USA, a nonprofit organization, is the leading third-party certifier of Fair Trade products in the U.S. To certify a company, it audits international suppliers to guarantee fair wages and prices, as well as working conditions, according to the release.