The deal was announced Oct. 28 and is effective immediately, according to a joint news release from Los Angeles-based Progressive and Oxnard, Calif.-based Mission.
Avocado specialist Mission has decided to focus on that expanding business, Steve Barnard, the company’s president, said in the release.
“Our asparagus growers and customers are too important for us to leave this business without a plan to turn it over to a first-class operation that shares our values of honoring commitments and great customer service,” Barnard said. “We sought out Progressive as the company we wanted to transition it to from the very start, and we’re glad they were interested.”
Progressive, which got its start as a potato and onion specialist, and Mission both entered the asparagus business about eight years ago. Progressive entered the deal in a joint effort with Greencastle, Pa.-based Keystone Fruit Marketing Inc.
“We had a plan to increase our acres every year in order to be a solid year-round grower in this commodity when we began our program,” Jim Leimkuhler, Progressive’s president, said in the release. “The addition of Mission’s excellent growers will accelerate that plan, and we are excited about it.”