Terence Billingsley has joined the retail sales staff at Salinas, Calif.-based Mann Packing Co.

He was most recently at Unilever, where he was Safeway customer business manager.

Billingsley’s prior roles include vice president of sales at PromoWorks, where he worked with Safeway marketers to shape the in-store experience for all of its stores. He also led the Safeway business for Kraft Foods and its brands.

“Terence will bring a focus on increasing market share, driving shopper-centric programs and promotional planning and trade development programs to our sales team,” Jeff Freeman, vice president of retail sales at Mann Packing, said in a news release. “Terence has an infectious enthusiasm that will serve him well as he manages accounts in his region.”

Billingsley is based in American Canyon, Calif.