Seald Sweet International plans to use a contest to highlight its support of breast cancer awareness Oct. 17-19 at the Produce Marketing Association’s Fresh Summit in Anaheim, Calif.
The Vero Beach, Fla.-based grower-shipper-importer-marketer plans to sponsor a “Guess, Give, and Win” contest at its booth.
The contest supports National Breast Cancer Awareness Month and at the show, attendees can guess the number of mandarins in the company’s display container via contest entries, according to a news release.
For each entry, Seald Sweet plans to donate $1 to the National Breast Cancer Foundation and the entrant whose guess comes as close to the number without going above it is set to win prizes.
Those prizes include a GoPro Adventure Pack, a choice of three tablets, or an American Express gift card, according to the release.
“Our brand believes in growth, progress and supporting worthy causes,” Kim Flores, director of marketing, said in the release. “It brings us great pleasure to be able to incorporate our colleagues and customers in a well-meaning cause during Breast Cancer Awareness month and one of the biggest produce industry events of the year.”