Burdsal
Burdsal

SunFed Produce, Rio Rico, Ariz., has hired Brett Burdsal for its newly created director of marketing position.

Burdsal has many years of marketing and category management experience, having worked for Columbia Marketing International and EuroFresh. He was instrumental in the introduction of several new brands and products at both companies, according to a news release.

“Brett’s well-established skill set in packaging, branding and category insight are just what we needed to work closer with our retail partners and the consumer,” Matt Mandel, vice president of sales and marketing, said in the release.