To-Jo Fresh Mushrooms Inc. has named a new marketing director.

Julie Petrovick joins Avondale, Pa.-based To-Jo after 14 years at Avondale-based Modern Mushroom Farms, according to a news release.

Petrovick will direct marketing for To-Jo’s fresh and food products divisions and oversee the company’s in-house creative services projects.

”We are delighted to have Julie join the To-Jo team,” Anthony D’Amico, To-Jo president, said in the release. “She brings a broad combination

of marketing skills, operational/financial knowledge and produce experience. We believe she will make a remarkable and immediate impact within our organization.”

As senior sales coordinator for Modern Mushroom, Petrovick was the liaison between growers, customers and the company’s sales desk. She also designed and produced marketing materials, helped develop the company’s web site and social media efforts and prepared sales analytics.