Veg Pro V.P. wins QPMA pillar recognition - The Packer

Veg Pro V.P. wins QPMA pillar recognition

08/26/2013 01:51:00 PM
Cynthia David

“It was a very exciting period, opening stores one after the other,” he said.

In 2003 he moved to the grower’s side, which he’d been quietly contemplating for years. His first job was helping greenhouse lettuce grower Hydroserre Mirabel Inc. expand its brand in North America.

In 2010 he joined Canada’s largest broccoli grower, Les Jardins Paul Cousineau & Sons Inc. in Saint-Constant.

Working with growers is rewarding, Dolbec said, because they are passionate about growing quality fruits and vegetables despite the many challenges Mother Nature throws at them, and they work hard to come up with the right product for retail.

Last summer, Dolbec joined Veg Pro International Inc. in Sherrington, where sales of leafy greens are “going through the roof.

“There’s so much to accomplish, it’s endless,” he said. “I’m very happy to be there.”

His “360-degree” view of the industry helps him deal with growers and retailers, said Dolbec. He also strives to respect everyone he meets and treat them like equals.

As well as being active with QPMA, including a year as president, Dolbec has served on the CPMA board and currently sits on the Dispute Resolution Commission board.

“I hope I can continue to help voice our opinions and steer the policy makers in both Canada and the U.S. toward decisions that will benefit our industry,” he said.

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