Well-Pict is partnering with Meijer and Produce for Kids to sponsor the 12th Annual Get Healthy, Give Hope campaign, which raises money for children’s organizations, including the Children’s Miracle Network Hospitals.
Well-Pict and other produce suppliers will give a consumption-based donation to the hospitals, which provide care and comfort for sick children. The campaign will also promote healthy eating habits to families by encouraging them to eat fresh produce.
“What’s so special about this campaign is that it gives retailers and customers an opportunity to help our neighbors, because all funds raised are used within the local community,” said Dan Crowley, vice president of sales and marketing at Well-Pict. “We are excited to extend our ongoing partnership with Produce for Kids to not only help children’s hospitals, but to also grow awareness of healthy eating habits for children and families.”
Meijer has raised almost $950,000 for local children’s organizations since 2002. Hoping to add to their donation, from May 25 to June 21, Meijer is encouraging shoppers to purchase more produce to add to the donation.