12/20/2012 05:03:00 PMAndy Nelson
What a shame over production. Maybe if avocados were picked with higher levels of oil meaning better maturity and they wouldn't cut black inside sales would be better. The biggest complaint from consumers on imported avocados is when they ripen they cut black inside Better maturity together with retail help would ease some overproduction
That's all the more consumers should buy Fla grown avocados when in season as the real look of an avocado is governed by the weight & ring size before any picking is done. A Maturity Committee sets the size, weight and calendar dates of the correct picking times. Then. Federal inspection inspects the size & quality of the shipment before trucks deliver to markets. This gives the customer a satisfied mature tasting avocado to enjoy.
I replied to the the DALE comment below
You will most likely see higher oil content and better quality from Mexico than Chile. Chile has, over the years, taken advantage of the US market because they that no competitors thus exporting what quality they wanted. We knew Mexico was going to change the landscape.
The reality is that the market for avocados is changing and some people are resisting the change. The avocado market has been a very small place for very long. A handful of handlers moved the majority of the volume and it kept prices fairly high and fairly stable. Mexico has opened the door to many non-traditional handlers to enter the handler circle and the traditional industry no longer has any control over volumes or prices. A large company like Mission or Giumarra now has to compete with brokers and wholesalers with large direct volumes now available to them. There is no hierarchy of avocado handling during this Mexican deal. I am sure the hopes of all the CA handlers is that order will be restored when the CA crop comes in, but that hope may not pan out. The market is growing faster than demand is this year and it may be like this for some months. Avocado industry needs to convince retailers to lower their prices in order to move more fruit through the system faster. Currently the retailers are keeping prices high and buying at the lower mark, leaving them a nice return. I'm sure its difficult to let that position go but in the spirit of partnership, they need to adjust to help the overall picture improve.
I agree with you Mike, but good luck with chain store support when supplies increase. Look what they have done to the tomato business. They will not pass lower prices on to the consumers
We're just a small natural foods store in Massachusetts but avocados are our #1 selling item in the produce department, selling about 1000 pieces a week (organic only).