Specialty Potato Alliance introduces two varieties

10/26/2010 09:07:51 AM
Andy Nelson

ORLANDO, Fla. — Mountainside, N.J.-based Specialty Potato Alliance introduced two varieties at Produce Marketing Association's Fresh Summit 2010 in Orlando, Fla.

The Rockey Rose and Merlot varieties, developed by Center, Colo.-based Rockey Farms, were big hits at the convention, where attendees sampled them, said Mark Pittenger, Specialty’s East Coast sales manager.

The varieties will be available year-round. In addition to Rockey Farms, Edison, Calif.-based Lehr Brothers Inc. will grow them.



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