Dole unveils microwave foodservice asparagus pack

08/28/2006 12:00:00 AM
Don Schrack

(Aug. 29) Salinas, Calif.-based Dole Fresh Vegetables Inc. has introduced an ease-of-use product for foodservice.

Dole Restaurant Ready Asparagus helps eliminate preparation time and waste, said Patti Londre, owner of The Londre Co. LLC, Los Angeles, Dole Fresh Vegetable’s public relations firm.

The asparagus, washed and ready for cooking, comes in 1½ pound and 2½ pound microwaveable bags, Londre said. The asparagus, in 7-inch tip length, is ready for serving in 6-8 minutes, she said.

A case of the Dole Restaurant Ready Asparagus contains 10 1½-pound bags or six 2½-pound bags.

Londre said because the asparagus is domestic and imported it will be available year-round.



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