(March 18, 11:37 a.m.) Driscoll Strawberry Associates Inc., Watsonville, Calif., has hired Kevin Murphy as senior vice president of supply and operations.

Murphy will be responsible for production, logistics, distribution, packaging, nursery, quality assurance and food safety.

Before joining Driscoll’s, Murphy was president of Capurro Farms, Moss Landing, Calif. Previously he served in various positions with Fresh Express LLC, Salinas, Calif., including strategic planning, marketing and operations.