Barack Obama is asking for $1 billion in new money each year for child nutrition programs.
“There’s never been a president who’s done that,” DiSogra said.
Sebelius said the U.S. spends about $150 billion to fight obesity each year, according to media reports. Michelle Obama has vowed to get businesses, schools, government, nonprofits and families working together on this issue, according to media reports.
Dawn Sweeney, president of the National Restaurant Association, Washington, D.C., said her association is talking with the first lady’s team and trying to work with her on the initiative. Jill LeBrasseur, communications specialist for the Produce for Better Health Foundation, Hockessin, Del., said the association is also eager to work on the initiative.
“We’re hoping that more fruits and vegetables are going to be a big part of that initiative,” LeBrasseur said. “And she’s so well-liked that something she gets behind will get attention.”