Other major companies — McDonald’s, Taco Bell, Burger King, Subway and Whole Foods — had signed on to the CIW’s fair food agreements, but the money is in escrow because no suppliers were on board before the East Coast decision.
East Coast is not the first grower to enter into such an agreement — Whole Foods organic suppliers Alderman Farms Sales Corp., Boynton Beach, Fla., and Lady Moon Farms Inc., Chambersbury, Pa., did this summer — but it’s the first major shipper to do so.
Madonia said he has the mechanism in place to get the money to his workers.
“I don’t believe our core business will change much,” he said. “And, I expect to be hearing from (some other major buyers) in the next couple days.”