(UPDATED COVERAGE 2 p.m.) BT9 opens Los Angeles office

10/15/2013 10:18:00 AM
Doug Ohlemeier

(UPDATED COVERAGE 2 p.m.) An Israel-based cold chain specialist BT9 Ltd. is expanding its international business by opening a Los Angeles office and making other advances to its Xsense cold chain management system.

The Migdal Tefen, Israel-based BT9’s Xsense helps companies minimize or eliminate risks and provides transparency and control over perishables, according to a news release.

Xsense’s trademarked HiTags sensor tags can be installed in cartons, pallets, in storage areas, in fields and facilities and on delivery docks and in trucks and can also monitor a wider range of temperatures.

The Xsense system provides temperature monitoring and other freshness indicators from field to consumer consumption and are available in three formats, are in a new online application and provide new reports, according to the release.

Until now, systems couldn’t accurately track dwell times along with temperature and relative humidity from produce post-harvest points to point of last supply chain destination.

The automated system helps customers identify chronic cold chain problems and offers guidance on possible corrective actions to reduce waste, improve quality and overall performance and profitability, according to the release.

“Since launching Xsense nearly a year ago, we’ve been making important inroads into the North American market,” Israel Ben-Tzur, BT9’s chief executive officer and the head of U.S. operations, said in the release. “North American companies operate the most sophisticated and complex cold chain systems in the world, but they could eliminate a number of risks with our technology by improving their information management and decision-making processes.”



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