(June 20) The Eagle-based Idaho Potato Commission’s 2007 ad campaign has earned seven awards from the National Agri-Marketing Association and the Idaho Advertising Federation, according to a news release.

The ads used original artwork to depict well-known comic book scenes and incorporated Idaho potato slogans, messaging and branding.

“The (Idaho Potato Commission) is honored to receive such recognition by our peers,” Seth Pemsler, vice president retail/international, said in the release. “The comic book ad campaign really showcases our passion for potatoes and sense of humor for spuds all while communicating the Idaho potato brand.”