“This is a project for my nephew, Nathan,” Streef said. “He’s in charge of everything from planting to assembling our packing line and organizing the whole crop to bring it to market for me.”
The first crop is expected in four years.
TexaSweet Citrus hires merchandiser
TexaSweet Citrus Marketing Inc. has hired Toronto-based produce pro Ken Berger as its new Canadian merchandiser.
Berger, son of a Montreal produce merchant, worked his way up through Steinberg Inc., once Quebec’s largest retailer, while studying linguistics.
Since 1991, Berger has worked in trade relations and merchandising for boards and commissions representing such commodities as California pears and walnuts, U.S. apples and Bard Valley medjool dates.
His new task is selling the sweet attributes of Texas grapefruit to Ontario retailers more attuned to Florida product.
In the off-season, TexaSweet plans a research study to learn more about the Canadian consumers for next year’s campaign and figure out how to make grapefruit more appealing to kids.
Tomato King working on food safety
Tomato King’s 45,000-
square-foot warehouse near the airport is about three months away from completing requirements for Hazard Analysis Critical Control Point accreditation.
“We’ve spent a lot of money and put a lot of procedures in place, so hopefully we’ll meet all the requirements,” said president Vince Carpino.
The wholesale company has been packaging broccoli, corn and citrus for independent retailers and some chains, and plans to further develop its TK brand in the next year.
Tomato King is already able to trace every box that goes through its door to its end-user, Carpino said.